About

Contact

Email // me@missjuliedesigns.com

EXPERIENCE

MJD // July 2020 - Current // Creative Director + Designer

Leveraging my years of leadership and design at both digital agencies and in-house allows me to seamlessly integrate with clients to produce a variety of creative activations across digital, print, social, broadcast, and consumer applications.

Clients: Delta Airlines, Califia Farms, Celesta VC, KOVA Products, Clairvolex, Be.Well, Colors Living Produce, 1-800-Flowers

• Services include: brand design & strategy, website & app UI/UX, concepting, campaign creation & execution, and print & packaging

• A versatile ecosystem of creative platforms and executions, allows me to quickly access a client’s needs and deliver a custom creative solve

• Expert at building and managing internal and external teams

  
  

Katerra // September 2017 - July 2020 // Senior Creative Lead

Katerra is a Softbank-funded disruptive innovator that is transforming the construction industry through technology—every process and every product. With a unique approach combined with an integrated end-to-end process.

Clients: Katerra/KOVA

• In-house, hands-on, senior creative lead overseeing all creative design and brand management work

• Lead designer executing full channel experiences to grow and establish the creative direction for a start-up company. Designing for web (UX/UI), touchscreen, traditional print, environmental, global trade shows, and packaging design

• Responsible for hiring and managing internal creative staff and external creative vendors’ primary liaison

  
  

Deloitte Digital // July 2015 - September 2017 // Creative Studio Lead

Deloitte Digital connects creativity with technology for business—bringing empathy, ideas, and experiences into all that they do. 

Clients: Deloitte, Bose, US Cellular, Coca-Cola, Disney, and Warner Brothers.

• Studio lead working with a variety of diverse consultants across a wide product field helping to define their business needs and create the most creative digital solutions for their specific issues

• Creative director on projects from conception to completion including reviewing and helping define project plans, budgets, design concepts, and finished final deliverables

• Developed the creative team internally and managed external vendors

• In just under 2 years, executed over 30+ digital products increasing profits by over +2 million dollars within the Seattle studio

  
  

Epsilon Marketing // Oct 2014 – Jul 2015 // Creative Director

Epsilon helps the world’s top brands transform customer experiences into meaningful, human experiences that drive results. 

Clients: KitchenAid, Wrigley, and Kraft.

• Led creative campaign development cycle - project inception, pitch delivery, creative execution through final development and delivery

• Directed weekly photo and video shoots, and ran pre-production kick-offs, photographers, videographers, and stylists

• Responsible for hiring and managing internal creative staff

• Led creative direction on a multi-million dollar pitch for one of the company’s largest clients.

  
  

VSA Partners // Nov 2012 – Oct 2014 // Associate Creative Director

VSA partners with businesses, and strategic and creative leaders who seek a higher level of effectiveness for their brands, marketing, and communications. 

Clients: Kraft Beverages, Bison Council, Harley-Davidson, and Zynga.

• Creative leader for production staff, photographers, illustrators, animators, and other vendors related to digital projects

• Head creative for the first-ever multi-player version of Words with Friends

• Increased Kraft Beverage sales for 3 of Kraft’s hero beverages (Kool-Aid, Countrytime Lemonade, and Crystal Light) by 35%

  
  

Band Digital, Inc. // May 2009 – Aug 2012 // Creative Director + Aug 2008 – May 2009 // Associate Creative Director

Band Digital is an independent, industry-leading Digital Connection Agency, focused on crafting interactions that inject meaning, interest, and emotion into an audience’s experience with a brand. 

Clients: Harley-Davidson, SC Johnson, Redbox, Quaker, and Fredericks of Hollywood

• Developed and exercised strong presentation skills for both internal and client-facing team members, ranging from brand managers to CMO’s

• Managed a team of up to 15+ creatives including designers, copywriters, art directors, associate creative directors, and occasionally UX

• Responsible for creative direction and oversight on national and local levels for clients including Harley-Davidson, Frederick’s of Hollywood, SC Johnson, Redbox, and Quaker

• Lead creative campaign development from project inception through to final execution

• Responsible for providing the creative team with the following: inspiration, innovation, hands-on leadership, streamlining creative performance, team-building, conducting performance reviews, interviewing new hires, and bringing on freelance as needed

• Lead pitches for new work as well as growing existing work in conjunction with business development teams, presenting creative visions and executions for new and existing campaign opportunities

• Directed a variety of Harley-Davidson online marketing initiatives, including H-D’s Corporate and Museum sites, Model Year release for 2010 and 2011, V-Rod Muscle promotional site, H-D Women Riders, Young Adults (Dark Custom), Hispanic and African American Outreach initiatives, and Corporate Email communications

  
  

Arc Worldwide // Apr 2004 – Aug 2008 // Senior Art Director

Part of Publicis Communications with headquarters in Chicago, Leo Burnett Worldwide is one of the world’s largest agency networks with 85 offices and more than 8,000 employees.

Client: Cadillac, McDonald’s, Kellogg’s, Nintendo, Proctor & Gamble, Harrah’s, and Diageo.

• Worked directly with Creative Directors, Art Directors, Designers, Copywriters, Project Managers, and Account teams to concept and execute projects

• Lead visionary for client interactive communications including website, online advertising, rich media units, and other interactive applications

EDUCATION

Columbus College Of Art And Design 

// Columbus, OH, USA

// BFA / Media Studies and Graphic Design

SKILLS

// Performance

• Creative Direction 

• UX/UI/CX Design

• Design Systems

• Art Direction

• Photo/Video Shoots

• Environmental Design 

• Branding Strategy

• Cross Channel Integration

• SMO/SMM